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Track 2 List

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Track 2 involves longer-term projects and involves groups of researchers who have already made a commitment to work on this extended project. More specifically, these tracks further empirical work started before the conference in key substantive areas. Because these teams typically have gathered data before the conference, the time together at the conference provides an opportunity for data analysis and focused writing.

2.1

A Vision for an Impactful TCR that Helps to Improve the Lives of
Consumers, Strengthen Communities, and Reduce Societal Polarization

Track Co-chairs
Maura Scott, Arizona State University
Marina Cozac, Villanova University

Track Participants
Martin Mende, Arizona State University
Lane Peterson Fronczek, California Polytechnic State University
Janina Garbas, ESCP Business School
Corinne M. K. Hassler, University of Kentucky
Nicole Hess, University of South Florida
Adriana Madzharov, University of Bath
Valentina O. Ubal, Arizona State University

Primary Contact: Maura Scott

2.2

Validating the Social Issue Flywheel

Track Co-chairs
Jacob Brower, Queen's University
Katharine Howie, University of Southern Mississippi

Track Participants
Andrea R. Bennett, Texas Woman’s University
Priscilla Pena, The University of St. Thomas - Minnesota
Timothy Dewhirs, University of Guelph
Serkan Saka, San José State University
Lavy Khoushinsky, Queen's University
Courtney B. Peters, Samford University
Ernest Baskin, St. Joseph's University
Jessica Vredenburg, Auckland University of Technology

Primary Contact: Katie Howie

2.3

Just Transition in Resource Deprived Communities: Bridging
Stakeholder Insights for Climate Equity

Track Co-chairs
Martina Hutton, Royal Holloway University of London
Canan Corus, Pace University
Caroline Roux, Concordia University

Track Participants
Christopher P. Blocker, Colorado State University
L. Lin Ong, Cal Poly Pomona
Thomas Croft, ATD Fourth World
Mallory Cannon, UN Global Compact (USA)

Advisory Role
Steve Kenzie, Executive Director, UN Global Compact (UK)

Primary Contact: Martina Hutton

2.4

Does Online Gaming Promote Well-Being or Maladaptive
Behavior? A 360-Degree Examination into the Industry and Consumers

Track Co-chair
Ingrid Martin, CSU Long Beach

Track Participants
Marlys Mason, Oklahoma State University
Dave Stewart, Loyola Marymount University
Arianna Uhalde, University of Southern California
Lauren Cheathem, University of Hawai'i

Primary Contact: Ingrid Martin

2.5

Exploring Fresh Starts in A Climate of Resource Scarcity: Examining Microcredits

Track Co-chairs
Nancy Wong, University of Wisconsin-Madison
Genevieve O'Connor, Fordham University
Yuliya Komarova, Fordham University
Laurel Aynne Cook, West Virginia University

Track Participants
Nicole Carta, Fordham University

Primary Contact: Genevieve O'Connor

2.6

ALICE in Wonderland: Navigating the Anti-Poverty Service
Ecosystem

Track Co-chairs
Marie A. Yeh, Loyola University Maryland
David Crockett, University of Illinois Chicago

Track Participants
Stacey Menzel Baker, Creighton University
Sterling Bone, Utah State University
Stacey Finkelstein, State University of New York Stonybrook
Alexander I. Mitchell, Butler University
Meredith Rhoads Thomas, Butler University

Primary Contact: David Crockett

2.7

Pathways to Well-being: The Power of Policy Advocacy

Track Co-chairs
Melissa Bublitz, University of Wisconsin - Madison
Laura Peracchio, University of Wisconsin - Milwaukee

Track Participants
Lauren Block, CUNY Baruch
Camryn Cobb, University of Georgia
Jennifer Escalas, Vanderbilt University
Elizabeth Miller, University of Massachusetts - Amherst
Gia Nardini, Florida Atlantic University
Beth Vallen, Villanova University
Lama Lteif, University of New Mexico
Dee Warmath, University of Georgia
Hillary Wiener, University at Albany, State University of New York

Primary Contact: Melissa Bublitz

2.8

Consumer Journeys and Voices in Hunger Reduction Programs

Track Participants
Robert Alfonso Arias, Loyola University Chicago
Aida Faber, Université Laval
Iina Ikonen, University of Groningen
Stephen Juma, Southern Arkansas University
Bridget Leonard, Assumption University
Kristin Scott, Minnesota State University, Mankato

Primary Contact: Robert Arias

2.9

Philanthropy in Polarized Political Times: Policy, Inequality, and Consumer Welfare

Track Co- chair
Eric Van Steenburg, Montana State University

Track Participants
Lauren Drury, University of Wisconsin-Whitewater
Amy Fehl, Georgia Gwinnett College
Meryl Gardner, University of Delaware’s Lerner College
Hemant V. Kher, University of Delaware
Lynn E. Miller, La Salle University
Abhijit Roy, Howard University
Emily Tanner, West Virginia University
Tina Tang, American Progress

Primary Contact: Eric Van Steenburg

2.10

A Bottom-Up Approach to Social Services in Subsistence
Marketplaces

Track Co-chairs
Aronté Bennett, Villanova University
Steven Chan, Thomas Jefferson University

Track Participants
Samanthika Gallage, Nottingham University
Delphine Godefroit-Winkel, TBS Business School
Srinivas Venugopal, University of Vermont
Madhubalan Viswanathan, Loyola Marymount University

Primary Contact: Aronte Bennett

2.11

Understanding Community Economic Well-being through Experiences of Support by Black Entrepreneurs

Track Co-chair
Akon E. Ekpo, Loyola University Chicago

Track Participants
LaDonna M. Thornton, Auburn University
Katherine Alexander, Loyola University Chicago
Laura Madden, East Carolina University
Timothy Madden, East Carolina University

Primary Contact: Akon Ekpo

2.12

Gender (In)Justices: Progress, Regressions, and Stagnations and the Role of Marketing

Track Co-chairs
Laurel Steinfield, University of Western Ontario
Catherine A. Coleman, Texas Christian University

Track Participants
Nathaly Aya Pastrana, Universidad Peruana Cayetano Heredia
Amber Chenevert, VML
Surabhi Govindarajan, National Louise University
Lauren Gurrieri, RMIT University
Wendy Hein, University of London
Jon Littlefield, Dalton State College
Nacima Ourahmoune, Kedge Business School
Minita Sanghvi, Skidmore College
Linda Tuncay Zayer, Loyola University, Chicago
Rohan Venkatraman, Deakin University

Primary Contact: Laurel Steinfield

2.13

Revisiting Critical Race Theory in a Polarized Marketplace

Track Co-chairs
Lez E. Trujillo Torres, University of Illinois Chicago
Elicia John, American University

Track Participants
Sonja Poole, University of San Francisco
Lynn Addington, American University
Kevin D. Thomas, UC Santa Cruz
Bel Kerkhoff-Parnell, Windesheim Honours College
Sonya Grier, American University
Jess Vega-Centeno, California State University Fullerton
Guillaume Johnson, Université Paris-Dauphine

Primary Contact: Lez E. Trujillo Torres

2.14

Digital Healthcare Technology and Elderly Consumers’ Well-Being

Track Co-chairs
Nuket Serin, Bellarmine University
Jayati Sinha, Florida International University

Track Participants
Murad Canbulut, De Montfort University
Kaan Canayaz, Florida International University
Adrienne Fayola Muldrow, East Carolina University
Todd Haderlie Jr:, Stetson University

Primary Contact: Nuket Serin
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