Conference Agenda
Join us for the Transformative Consumer Research Conference starting Thursday, June 12, 2025, with an inviting dessert and wine reception. Over the next three days, we will engage in collaborative learning and dynamic discussions within our dedicated Tracks. Saturday evening promises an exciting dinner cruise along the Potomac, complete with dancing and festivities. We will conclude our conference on Sunday, June 15, 2025, with final sessions and a heartfelt farewell.
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Please note: We are still in the planning stages. Therefore, we may have some minor changes to the program. Locations and official start times will be provided closer to the event.
Thursday, June 12, 2025
Welcome! We are excited to have you join us!
3:00 PM-9:00 PM Room Check-in
5:00 PM- 7:00 PM Dinner: Terrace Dining Room
7:00 PM- 9:00 PM Opening Dessert Reception
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Pre-Conference Workshop: 12:00 PM-6:00 PM Transformative Research and Societal Impact Workshop​​
Friday, June 13, 2025
7:00 AM-8:45 AM Breakfast
8:30 AM-9:00 AM Track Chair: Briefing
9:00 AM-9:30 AM Welcome Session
9:30 AM-12:00 PM Track sessions
12:00 PM-1:00 PM Terrace Dining Lunch
1:00 PM-2:00 PM Plenary Speaker: Lot Sixteen
2:00 PM-5:00 PM Track sessions
5:00 PM-6:00 PM Travel Time
6:00 PM-8:00 PM Dinner Reception: City Cruise Potomac River
Saturday, June 14, 2025
7:00 AM-7:45 AM Yoga class
7:00 AM-8:45 AM Terrace Dining Breakfast
9:00 AM-1:00 PM Track session
1:00 PM-2:00 PMTerrace Dining Lunch
2:00 PM- Free time
Sunday, June 15, 2025
7:00 AM-8:00 AM Campus walking group
7:00 AM-8:30 AM Terrace Dining Breakfast
8:30 AM-11:45 AM Track session
11:00 AM-11:45 AM Check out of dorms
11:45 PM-1:00 PM Conference Closing
1:00 PM-2:00 PM Terrace Dining Lunch
